SETH MAKOWSKY

Seth Makowsky is a trusted advisor to the world’s most elite performers, helping them master decision-making and achieve extraordinary results. Described by The Athletic as "a confidant and the most unique quarterback guru in football," Makowsky has served as a peak performance coach for UCLA Athletics since 2019. He combines game theory with elite coaching strategies, empowering NFL quarterbacks, MLB MVPs, NBA champions, Olympic athletes, collegiate teams, CEOs, and other top performers to gain a decisive edge. As the Founder of Poison Pawn, Makowsky has revolutionized how decision-making fuels elite performance.

Makowsky’s business acumen is equally distinguished. He has led as CEO and advisor to prominent organizations, including the Chairman of Panda Express and the owner of the LA Dodgers. Known for achieving transformative results, he has guided global enterprises across industries such as hospitality, sports, investment banking, and private equity. His career began with The Coca-Cola Company, and he is an alumnus of Emory University’s Goizueta Business School.